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Co-Founder
Geopop.io / Thane / 2020 - present
Launched a MAID-based location intelligence platform to enable brands to create and buy geo-targeted audiences.
Integrated audience home/work inference and campaign tracking, reducing wasted ad spend by 15%.
Positioned Geopop.io as a data-first OOH AdTech solution,blending analytics with execution.
Collaborated with engineering to design and launch a Mobile Advertising ID (MAID)–driven location-intel ligence platform that lets brands build geo-targeted audience buckets.
Founding journey
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